In this INSIGHT FROM BUSINESS episode, we invited the author of two great books on company culture and Founder & CEO of CultureGene - Bretton Putter. In this episode, Bret defines company culture and explains why it is so critical, especially in this pandemic times. Based on his research when writing his book, he talks to over 500 companies. See his great insight and guess how many companies were getting the culture right. Helping companies define, embed and manage their cultures is Brett’s passion. If you plan a strategy with your company or your team, please don’t forget that “Culture eats strategy for breakfast”. In this episode, Bret provides an excellent introduction to the topic of company culture. In addition, his books bring great examples and frameworks. Enjoy it and make your culture a positive accelerator of your business.Brett’s LinkedIn profile:https://www.linkedin.com/in/brettonputter/Books:Own Your Culture: How to Define, Embed and Manage your Company Culturehttps://www.amazon.co.uk/Own-Your-Culture-Define-Company-ebook/dp/B08H279P1C/ref=tmm_kin_swatch_0?_encoding=UTF8&qid=&sr=Culture Decks Decoded: Transform your Culture into a Visible, Conscious and Tangible Assethttps://www.amazon.com/Culture-Decks-Decoded-Transform-Conscious-ebook/dp/B07R6NSGPV/ref=tmm_kin_swatch_0?_encoding=UTF8&qid=&sr=CultureGene (Brett’s company):https://www.culturegene.ai/INSIGHT FROM BUSINESS is hosted by Lubo Homola, Managing Director of recruitment & executive search firm Synerta Personnel and investment & consulting firm PRIVATE UNITY.Lubo Homola (LinkedIn profile):https://www.linkedin.com/in/lubohomolaE-mail: lubo.homola@synerta.com Synerta Personnel testimonials:https://www.synertapersonnel.com/en/testimonials-from-people-like-you/Special thanks to the partner of this episode. EXTEC company is an expert in area of electrotechnical solutions in industry:https://www.extec.sk/